AWS co-sell automation starts before ACE — with pipeline worth co-selling.
Every AWS partner knows the loop: your PDM asks what's in ACE, and what's in ACE depends on pipeline you had to source yourself. Wyra automates that sourcing — ecosystem-aware targeting, outreach that speaks AWS, and qualified conversations your team converts into registered opportunities.
How Wyra feeds your co-sell motion
Target companies with AWS context
Wyra builds your target list from ecosystem intelligence — companies whose hiring, workloads, and vertical moves suggest AWS work your offerings fit — not from a generic firmographic filter.
Outreach that references their ecosystem reality
Gil drafts messages positioned against the programs that matter — migration funding, Marketplace procurement, co-sell motions — so your first touch sounds like a partner, not a vendor. Every prospect is scored for relevance before anything sends.
Your team converts, registers, and co-sells
Replies surface to your team with full context. You run the conversation, qualify the opportunity, and register it in ACE when it's real — the deliberate steps that make a PDM take your pipeline seriously stay human.
7.9%
reply rate
66,779
leads engaged
$15M+
pipeline generated
275
meetings booked
Wyra partner network performance — 46 partners, 8 verticals, Sept–Nov 2025.
AWS co-sell automation: common questions
What is AWS co-sell automation?
AWS co-sell is the motion where partners and AWS sellers work opportunities together, typically through ACE (APN Customer Engagements). "Automating" it usually fails at the same point: there's no pipeline worth co-selling. Wyra automates the part that creates the pipeline — ecosystem-aware targeting, relevant outreach across email, LinkedIn, and calling, and lead qualification — so the opportunities you register are real.
Does Wyra submit ACE opportunities automatically?
No — and be skeptical of tools that claim to. ACE registration is a deliberate, relationship-driven step your team owns. Wyra builds the pipeline that feeds it: outreach that references a prospect's AWS reality, replies surfaced to your team, and qualified conversations your PDM actually wants to see in ACE.
How does Wyra know what's relevant to AWS co-sell?
Gil, Wyra's AI agent for the AWS ecosystem, is trained on the mechanics of ACE, MAP, CPPO, APN tiers, and Marketplace dynamics — and keeps learning as the ecosystem changes. That knowledge shapes which companies Wyra targets, what the outreach says, and how your offerings are positioned against ecosystem programs like migration funding.
What does Wyra cost?
Wyra starts at $1,199 per month on a 6 or 12-month term, with 12% off annual. One plan includes the full platform — ecosystem intelligence, autonomous outreach with human-in-the-loop controls, 700M+ enriched contacts, and one CRM integration. No seat tiers, no feature gates.
Give your PDM a pipeline worth the meeting.
Book a demo and see Wyra built around your AWS offerings — your competencies, your programs, your target market.
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